R R Kabel Limited — Updates, 10-02-2025: Press Release
RR Kabel has partnered its RR Signature brand with the UP Warriorz team as the principal sponsor for the Women's Premier League (WPL) 2025. This association allows the RR Signature logo to be prominently displayed on the team's jersey, enhancing brand visibility on a national platform. The partnership aims to engage with a diverse audience, boosting RR Signature’s position in the market.
Vivek Abrol, CEO - Consumer Business (FMEG), highlighted that this collaboration reflects the brand's commitment to consumer-centric innovations and its ambition to stand out in the industry. Jinisha Sharma, Director at Capri Sports, expressed excitement about the alignment in vision between RR Signature and UP Warriorz, focusing on expanding their reach within women's sports.
With the UP Warriorz known for their competitive spirit, this strategic tie-up underscores RR Signature's focus on innovation and perseverance, reinforcing the brand's growth trajectory in the fast-moving electrical goods sector.
