Capri Global Capital Limited — Updates, 21-01-2025: Press Release
Capri Loans has unveiled a unique mural titled “Sapno ka Sangam” at the Mahakumbh Mela 2025 in Prayagraj, celebrating the aspirations of millions across India. This vibrant artwork, strategically located at the confluence of the Ganga, Yamuna, and the mythological Saraswati, symbolizes the spiritual significance of the festival, expected to attract over 400 million devotees. The mural captures inspiring narratives, showcasing the diverse dreams of individuals tied to the brand's commitment to supporting its customers through products like gold loans, home loans, and MSME loans.
Rajesh Sharma, Managing Director of Capri Global, emphasized the cultural and spiritual importance of the Mela and the company's intent to honor these themes through their artistic initiative. With Mahakumbh Mela attracting vast crowds, this project is poised to enhance Capri's brand visibility and engagement with potential clients while reinforcing its position in local cultural dynamics. This development presents a positive outlook for the company in terms of brand recognition and community connection.
