Maruti Suzuki India Limited — Updates, 07-01-2025: Press Release

Maruti Suzuki India Limited (MSIL) has unveiled its comprehensive vision for electric mobility, termed ‘e For Me,’ focused on enhancing electric vehicle (EV) adoption through innovative solutions and infrastructure. Central to this vision is the introduction of the e VITARA, the company’s first eBorn SUV, designed specifically for Indian consumers.

The dual-pronged strategy encompasses not only the development of electric products but also the establishment of a robust ecosystem that ensures a seamless EV ownership experience. Senior Executive Officer Partho Banerjee emphasized the importance of customer-centricity in this initiative, positioning it as a transformative moment for electric mobility in India.

Maruti Suzuki plans to showcase this vision at the Bharat Mobility Global Expo 2025, featuring a 3,300 m² pavilion that highlights the eBorn SUV alongside other popular models. This reflects the company’s commitment to sustainable mobility and innovation, aiming to solidify its role as a leader in the electric vehicle market. Investors should view this initiative as a positive outlook for future growth in the expanding EV segment.