Easy Trip Planners Limited — Updates, 16-12-2024: Press Release

EaseMyTrip has secured a strategic partnership as the Official Title Sponsor for the Big Cricket League, an innovative tournament that unites international cricket icons with amateur players across India. This collaboration will enhance the fan experience by offering exclusive travel opportunities and special benefits, including awards for local talent and match tickets through social media engagement. CEO Nishant Pitti emphasized the importance of cricket in Indian culture, noting the partnership’s goal to make the cricket enthusiast's experience memorable. The Big Cricket League aims to bridge the gap between professional and amateur cricket, showcasing a mix of talent in a competitive T20 format. This initiative not only reinforces EaseMyTrip’s commitment to supporting sports events but also presents an opportunity to elevate brand visibility and engage a passionate audience, indicating a positive outlook for future growth and community involvement.