Easy Trip Planners Limited — Updates, 22-11-2024: Press Release

EaseMyTrip has unveiled its first franchise store in Jabalpur, Madhya Pradesh, as part of its strategy to expand its retail presence in Central India. This new location, which opened on October 27, marks the 20th store in the company's franchise program. The state-of-the-art facility offers a comprehensive suite of travel services, including domestic and international flight bookings, premium hotel accommodations, customized holiday packages, as well as bus and railway reservations. Specialized services such as luxury cruise bookings and end-to-end visa assistance are also available.

The franchise initiative aims to establish 100 retail stores by FY25, reflecting the company's commitment to enhancing personalized travel solutions. Co-Founder Rikant Pittie emphasized Jabalpur's potential as a key market due to its rich tourism opportunities, positioning the franchise as an integral part of their growth strategy. This development aligns with EaseMyTrip's tech-first approach and strengthens its offline footprint, providing significant opportunities for further market penetration and customer engagement in Madhya Pradesh.