Allied Blenders and Distillers Limited — Updates, 05-11-2024: Press Release

Allied Blenders and Distillers Limited has launched a new luxury product, ARTHAUS Blended Malt Scotch Whisky, aimed at both domestic and international markets. Priced at Rs. 4,800 for a 750 ML bottle, it will initially be available in Mumbai and Pune, with plans for expansion to other key markets. This launch aligns with ABD's strategy to enhance its luxury portfolio, following recent introductions like Zoya Special Batch Gin and Russian Standard Vodka.