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Marico LimitedUpdates, 22-03-2025: Press Release

22-03-2025 · 11:01 am

Marico has created over 400 crore litres of water conservation potential through its Jalashay programme, targeting villages in Maharashtra, Gujarat, and Tamil Nadu by the end of FY25. The company has successfully constructed more than 1,200 water harvesting structures and implemented micro-irrigation systems, enhancing water security in drought-prone regions like Jalgaon. Initiatives such as rooftop rainwater harvesting in Pondicherry and check dam revitalization in Dahod underscore Marico’s commitment to sustainable agricultural practices.

The partnership with ACWADAM focuses on effective groundwater management and promoting crop diversification among farmers, reducing reliance on water-intensive crops. The Jalashay programme also educates communities on advanced farming techniques and water management, contributing to improved livelihoods and aligning with several Sustainable Development Goals. This initiative stands to bolster Marico's reputation as a socially responsible company while enhancing agricultural productivity through assured irrigation, thereby positively impacting rural economies. Investors should watch closely as these efforts underscore Marico’s strategic alignment with sustainability and community engagement.

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