Tilaknagar Industries Limited — Updates, 24-03-2025: Press Release

Tilaknagar Industries has announced the addition of AMARA Artisanal Pink Vodka to its distribution portfolio through a royalty arrangement with Spaceman Spirits Lab. This collaboration will enable TI to distribute Spaceman's premium craft spirits, including SAMSARA Gin, in specific states in India and overseas, starting from Q1 FY26. The introduction of AMARA, positioned in the super-premium category, responds to the growing demand for flavored craft spirits and premium offerings, particularly among younger consumers.

India's vodka consumption has surged by 16.5% in 2023, with significant growth in the premium and ultra-premium categories. AMARA, crafted from high-quality ingredients and infused with a variety of flavors, will be priced between INR 2,500 and INR 4,500 for a 750 ml bottle and will begin rolling out in select premium retail stores and luxury locations across states like Goa, Maharashtra, and Karnataka. The international launch is expected in the second half of FY26, positioning TI for potential growth in the expanding craft spirits market.