TVS Motor Company Limited — Updates, 03-04-2025: Press Release
TVS Motor Company celebrates two significant milestones for its TVS Apache brand: 20 years of market presence and surpassing 6 million customers globally. TVS Apache, known for its racing pedigree, has established itself as one of the fastest-growing sports motorcycle brands across over 60 countries. Initiated in 2005 with the Apache 150, the brand has evolved to include models that emphasize performance and customization features, such as its Build-To-Order option.
The brand showcases its racing heritage through innovative technologies like fuel injection, dual-channel ABS, and ride modes. The global community of Apache riders, exceeding 300,000, thrives on events and track days, fostering strong customer engagement. Management reiterates their commitment to pushing performance and community involvement, asserting that TVS Apache is not just a motorcycle, but a movement that continues to shape the future of premium motorcycling. The brand's success demonstrates the trust and enthusiasm of its customer base, signaling a positive outlook as it ventures into the next phase of growth.
