Bharti Airtel Limited — Updates, 05-05-2025: Press Release

Bharti Airtel has launched "Business Name Display" (BND), an enterprise solution that shows the caller’s brand name on recipient mobile screens to reduce missed calls and build trust. Piloted with 250+ companies using 1.5 million+ numbers, it managed 12.8 million calls, boosting customer engagement and call answer rates. This service helps businesses stand out from spam calls, enhancing brand reputation and improving customer response. Activation is available through Airtel Business’s online portal.