Crompton Greaves Consumer Electricals Limited — PPTs, 15-05-2025: Investor Presentation

1. Financial Highlights:

Standalone revenue rose 10% YoY to Rs. 7,028 Cr in FY25, driven mainly by an 11% gain in the Electrical Consumer Durables segment. Q4 revenue grew 5% YoY to Rs. 1,879 Cr amid soft demand. EBIT increased 18% YoY to Rs. 735 Cr for FY25, with margins expanding to 10.5% supported by lower input costs and higher advertising spends. Q4 EBIT grew 8% YoY to Rs. 223 Cr, with margin improving to 11.9%. PAT outpaced revenue with a 21% YoY rise to Rs. 563 Cr in FY25, while Q4 PAT rose 6%. ECD EBIT margin expanded 100 bps to 15.4%, and the Lighting segment margin improved 120 bps to 11.8%, despite a slight revenue dip in Q4. Butterfly brand showed a strong turnaround with 12% revenue growth and EBITDA margin at 8.6%.

2. Strategic Initiatives & Growth Drivers:

Crompton’s “Platform-First” innovation centers on indigenous BLDC and induction fan platforms that boost energy efficiency, durability, and scalability. Premiumization continues with launches like Nucleoid & Niteo BLDC fans and the IoT-enabled Hyperjet Smart fan. Investments in digital transformation, e-commerce, and modern retail channels are accelerating reach. Brand campaigns (#TechWithHeart) aim to strengthen consumer connect. Capex priorities include solar pump orders and supply chain enhancements.

3. Business Developments:

46 new product launches across fans, pumps, air coolers, chimneys, and IoT-enabled appliances marked FY25. Innovations include a patented dry winding technology for open-well pumps and the Alexa-enabled Hyperjet Smart fan. Butterfly’s market share gains benefited from regional campaigns and quality improvements under ‘Good for Lifetime.’ Built-in kitchen appliances reached Rs. 60 Cr revenue with a No. 3 Amazon chimney ranking. Solar pump orders from government projects remain a strong growth driver.

4. Market Position & Competitive Advantage:

Crompton maintains leadership in fans and pumps with scale benefits from proprietary technology platforms allowing cost efficiencies and product agility. Pan-India distribution coupled with rich consumer insights supports targeted innovation and premium product saliency, helping defend against pricing pressures. The lighting business sustains profitability through improved mix and diversified B2C/B2B offerings.

5. Investor Implications:

Healthy double-digit revenue and margin expansion, alongside strong PAT growth, signal positive growth potential. Key levers include premiumization, innovation platforms, and channel diversification. Execution risks persist amid subdued demand and seasonal delays. Growth prospects in IoT-enabled appliances and solar pumps add long-term upside. Overall, a consistent margin uptrend and strong product pipeline bolster confidence in sustained profitable expansion.