Medicamen Organics Limited — Important, 28-07-2025: General Updates

Medicamen Organics has appointed prominent Nepalese film actress Sanisha Bhattrai as the Brand Ambassador for its LOIRE beauty and personal care brand in Nepal. This strategic move, executed via its subsidiary Grande Etoile Pharmaceuticals, aims to accelerate brand awareness and establish LOIRE as a leading premium brand. The company expects this collaboration to significantly enhance market penetration, drive multi-fold sales growth in FY25-26, and strengthen LOIRE's positioning for future regional expansions into adjoining South Asian markets. This expands their international footprint.