Credo Brands Marketing Limited — Updates, 31-07-2025: Press Release

Credo Brands (MUFTI) Q1 revenue hit ₹119.9 Cr (-3% YoY), with PAT at ₹6.3 Cr (-36% YoY) due to soft discretionary spending and strategic investments. Gross margin improved to 61.6%. The company is aggressively pursuing premiumization, adding 20 new premium stores in FY26 and rationalizing underperforming ones. A strong push on digital channels led to own-website sales doubling YoY. Management expects these significant investments to elevate brand perception, drive footfalls, and build long-term value, with profitability benefits anticipated from FY28.