Sheela Foam Limited — PPTs, 05-08-2025: Investor Presentation

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**1. Financial Highlights:**

Consolidated Revenue stood at INR 821 Cr (+1% YoY). Core EBITDA jumped to INR 85 Cr (+42% YoY), with margins expanding significantly to 10.4% (from 7.4% YoY). India business led this surge with an 11.7% Core EBITDA margin. Normalized PAT was INR 30 Cr, though reported PAT was lower due to one-off forex MTM losses and government bond impact. The company maintains a surplus cash of INR 450 Cr.

**2. Strategic Initiatives & Growth Drivers:**

The successful Kurlon integration is a key driver, optimizing operations and boosting margins. E-commerce sales showed robust growth of 66% YoY. The budget mattress segment ("Tarang & Aaram") grew by 59% YoY. Retail footprint expanded with 234 new showrooms, pushing total touchpoints to ~20,000+.

**3. Business Developments:**

The Kurlon integration is successfully driving significant EBITDA margin improvements. The company engaged actively with retail partners and executed impactful digital campaigns. New products like Champ Classic Ortho and Kurl-On Teensy were launched to cater to diverse consumer needs.

**4. Market Position & Competitive Advantage:**

Sheela Foam reinforces its leadership in comfort solutions across Asia, Australia, and Europe. It leverages an extensive ~20,000 retail network for its Sleepwell and Kurlon brands, maintaining strong market reach. Enhanced e-commerce performance is also strengthening its competitive standing.

**5. Investor Implications:**

Strong core operational performance, particularly in the India business, signals positive growth potential. The successful integration synergies are clearly enhancing profitability. Continued focus on retail expansion and digital outreach positions the company well for future market capture.