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Refex eVeelz has rebranded to Refex Mobility, marking a significant strategic shift in its clean mobility business. The company has rapidly expanded its EV fleet from 24 vehicles in March 2023 to nearly 1,400, providing tech-backed B2B and B2B2C solutions. Anirudh Arun is appointed CEO of Refex Green Mobility, a wholly owned subsidiary, alongside Ankit Grover as CBO, signaling a focused drive for scale and enhanced customer experience. This move emphasizes "Responsible Mobility" with a new brand identity, aiming for reliable and exceptional fleet services.