Rose Merc Ltd — Important, 21-10-2025: Company Update

Rose Merc Limited has signed a Memorandum of Understanding with WTSLN Fintech Private Limited (WhatsLoan) to collaborate on advanced AI-driven digital lending solutions. This partnership aims to enhance financial inclusion and credit access for underserved segments like farmers, consumers, and MSMEs, particularly in Western and Northern India. The collaboration will involve developing platforms such as NeoLending Digital Platform and Digital Kisan Credit Card. Rose Merc will leverage its strategic and market expertise to boost WhatsLoan’s offerings and explore equity investment opportunities. This move aligns with Rose Merc's vision to foster innovation in fintech and support scalable solutions, potentially driving revenue growth and improving access to credit.